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Executive council

Robert Singer

President and Chairman of the Board of Directors.

Robert is a leader of Jewish organizations, who has previously held key positions in the Prime Minister’s Office. In his last role, he served as CEO of the World Jewish Congress for six years, during which he led a comprehensive and broad organizational restructuring process. Robert previously filled the position of CEO of World ORT, one of the largest non-governmental educational institutions in the world, for a period of 13 years.

Sonia Gomes de Mesquita

Deputy Chair and the Donor Family’s Representative.

Between 2013 and 2019, Sonia served as Chief Program Officer at the World Jewish Congress, and within her role, she led a wide range of innovative programs, primarily focusing on the future generation. Sonia has accumulated more than 20 years of experience and success in leading third-sector and public sector organizations. She previously served as the Acting CEO and Chief Operating Officer of World ORT.

Aviezer Segal

Member of the Executive Council.

Aviezer is the former CEO of World ORT Kadima Mada and a senior Ministry of Defense adviser on assistance in security matters to the CIS (former USSR) and Africa. He previously served at the Prime Minister’s Office as a regional manager, and during his 25-year career in the Israel Defense Forces (rank: Colonel), he filled various senior positions. Aviezer has earned Bachelor’s and Master’s degrees from the School of Political Science at the University of Haifa.

Shimon Rupa

Member of the Executive Council.

Until his retirement, Shimon filled the position of Head of the Material Resources Division of “Nativ” Liaison Bureau at the Prime Minister’s Office. Previously, and during his 25-year military career, he filled a variety of positions as a commander, ultimately reaching the rank of Lt. Col. Shimon holds a Master’s degree in Public Administration and a Bachelor’s degree in History from Tel-Aviv University.

Prof. Mati Berkowitz

Member of the Executive Council.

Head of the Pharmacology and Toxicology Unit at Assaf Harofeh Medical Center.

Tali Mintz

Member of the Executive Council, leading architect.

Felix Nevo

Member of the Executive Council.

Formerly served as a Nativ emissary at the Prime Minister's Office and has held a number of positions in civil society, including Adviser to the Deputy Minister of Foreign Affairs on Diaspora Jewry, Adviser to the Deputy Minister of Education, Adviser to the Chairman of the Knesset Committee on Child Rights.
In addition, has worked as Director of Special Projects at ‘The Council House’ next to the House of the President of the State of Israel, which promotes relations between the various Jewish denominations.
Today he develops and implements training programs in the high-tech industry.

Alik Nadan


Mr. Nadan has held various high-ranking posts in the Ministry of the Prime Minister of Israel. He also headed the operational department of the World ORT. All these years he has been taking an active part in the restoration of the Jewish community in the post-Soviet space; in the return of generations, divorced from faith and national tradition, into the bosom of the Jewish people.

From 2006 to 2019, Alik Nadan is the head of the JDC – American Jewish Distribution Committee “Joint” in Russia, the oldest Jewish, international charitable organization.

Etty Avny

Director General

Etty holds an M.A. in Education Systems Management, and a Board of Directors Certificate for Public and Business companies. Etty is bringing an extensive experience and knowledge in management and training positions in the education system, as a school principal, district counselor, college lecturer and an educator. She is also well experienced in leading learning and organizational development processes.
Etty is a member of the JDC Alka's social directors team, volunteers as a board member of the nonprofit organization "Life in Plus".

Romi Haimovich

Operations Coordinator

Romi holds a bachelor's degree in early childhood special education, and has a certificate in management and training of educational systems.
In the past she managed an early childhood educational network and coordinated technological projects at the Taasiyeda Association. She continued to manage educational programs at Forex virtual high school.

Gal Bar-Col


Gal holds a B.A. in Communication and Management and a diploma in digital marketing. Communications savvy, spokesperson and public relations manager, with expertise in writing and editing content, reputation management and strategic crisis management.

Shani Ben Moshe

Office Manager

Shani is BA graduate in business management from Netanya Academic College. Shani has experience in sales, office management and leading projects. She oversees all administration efforts, internal and external communications and reports writing.

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